Branding
CEO dear – job titles to cringe for
9 September 2015Chief. Executive. Officer. Now, that’s a list of impressive words. Add them all together and you’ve got a phenomenally impressive job title. The type of title that means the prime minister is your assistant and God is your right-hand man. Yep, you must be really important. Oh, hang on. Did we say important? No, that’s [...]
Uh-oh – bad logo
17 February 2015Good graphic design means memorable images, eye-catching typography and – perhaps most importantly of all – great logos. Logos that grab attention and leave a lasting imprint in the viewer’s mind. A great logo is essential for any business to communicate with customers. It’s absolutely vital to achieve a prominent brand. So if you’re a [...]
Image is everything
2 August 2013Is your business making a good impression? Are your clients proud to be associated with your brand? Your company’s image can make or break a deal before potential customers even pick up the phone, so it’s essential to stand out from the crowd. While multinationals spend megabucks on advertising and corporate think tanks, enlisting the [...]